Why Intel Should Build an OS

An OS is basically the software you need to start a computer or any electronic device. At it's core, an OS doesn't really need a flashy UI and a host of applications at once. If you think about it, DOS was not a successful OS for nothing. It was basically what an OS is good enough for.

Marketing has its way of packaging products for sales. Not surprisingly, a graphic-based OS would sell better along with a colored monitor. Add a graphic browser, editor and calculator, then you have a "modern" OS. If you remove all the "candies" packaged with the modern OSes today, you actually still have the OS. The question is, what can you do with it?

If Intel would have built-in OSes into their processors and/or chips, then you can have a computer that's ready to start out of the box without even installing anything yet -- like an appliance. It may be a very basic OS... bare if I may say so. Just add the applications you need and you're ready to go! You can set it up to be text-based or graphic-based. You can be bold with a Mac-like or a Windows-like setup. Or, you can be a minimalist with a Chrome OS-like setup. Surely, that would make the computer truly personal -- a primal OS you can "modernize" yourself.

I believe that letting hardware manufacturers, like Intel, help standardize computer motherboards with built-in OSes would help make the software industry more progressive. In fact, I think the industry and the market is ready for the model to change! Apple successfully capitalized and demonstrated the application-driven marketing model with their iPhone. Microsoft is betting on a content-driven model with Windows Phone 7. Meanwhile, Google bets on over-simplifying everything in to a browser via Chrome OS.

The direction is clear. The OS does not really matter anymore. The applications are the reasons why you are using the device, not the OS. The content are the reasons why you are using the device, not the OS. And for some, the web is the reason you are using the device, not the OS. What this means is that the OS can be something standard to the hardware industry. Then, let the software industry add everything else...

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