As I See Tech

If there's anything the iPhone X proves, it's the fact that mobile tech innovation has gone stagnant. It's almost like how our cars are mostly still running on fossil fuel, or that they are still rolling on four air inflated rubber tires. The mobile industry has taken its cue from the automobile industry. Just advertise it as new, even if there's really nothing new, and it will still sell as new.

I just realized that more than six years ago, As I See Tech kinda, sorta predicted BlackBerry's trouble.

The Nokia+Microsoft deal is the biggest news of the year so far in the mobile industry before the much awaited Mobile World Congress in Barcelona on February 14-27, 2011. What's the significance of this deal? How important is it to Nokia? And to Microsoft?

The month of February starts with hot news about competing products and technologies. Hot enough to spark a couple of wars! It's Google vs. Microsoft Bing on a search war; and, it's Verizon vs. AT&T on the mobile network war (over Apple's iPhone).

If you're Microsoft, and you want to market a new product like Windows Phone 7, how would you choose to do it? How could you penetrate a market that's already saturated with choices like the iPhone, Blackberry and Android super smartphones? What would work? And what wouldn't?